Thank You for High Fructose Corn Syrup
A recent health headline in the Chicago Tribune read: Natural sugar versus high-fructose corn syrup: Scientists see little dietary benefit in food companies' scramble to swap out processed sweeteners...
View ArticleLiable for libel? Lawsuits aren’t always the answer
Eater L.A. stirred up the food blog and Twitter waves last week after its editor posted a seemingly defamatory letter from a "tipster" regarding downtown wine bar The Must. The letter, which accused...
View ArticlePotent Quotables: Mad Men Musings
Some wise words on the advertising/PR/marketing industry from one of my favorite TV shows, "Mad Men." The post Potent Quotables: Mad Men Musings appeared first on the wanderist.
View ArticleThe Culture of Comp
What is the Culture of Comp? Is there a standard of etiquette for comps? Where is the line between freebies and freeloading? What are the expectations between those who comp and those who get comped?...
View ArticleCan a soda do good? The Pepsi Refresh Project
Every once in awhile, I stumble across a smart marketing campaign that deserves mention, and this is one of them: the Pepsi Refresh Project. Pepsi-Cola seems to be on a mission to tame its reputation...
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